The general manager of the Hotel De La Cigogne, the only member of the celebrated international "Relais et Chateaux" association of hotels in Geneva, said that it is the visitors themselves who feel the ambience of the hotel: in the discovery of a new decoration, or the recollection of an antecedent stay. The Noga Hilton strives to create the dynamics of a small town atmosphere. The general manager of the Hotel Noga Hilton, the largest modern hotel in Geneva, stated that the hotel's ambience is created by people assembled in hotel's theater or people crossing the entrance hall. In the Beau Rivage, the ambience symbolically represents the history and landscape of Geneva. For example, the general manager of the Hotel Beau Rivage, the most famous hotel in Geneva, insisted that a refined, peaceful, and elegant atmosphere is created by the hotel's history, architecture, and personnel. On the other hand, the general managers' comments were more original and diverse. In the hotel brochures, ambience was exclusively used to mean a warm and relaxed atmosphere of a hotel's restaurants, cafés, and bars. First, there is a close relationship between the word "ambience" and the words "warm" and "relaxed." Another point is that the word "ambience" is most often used in the description of restaurants, cafés, and bars. In analyzing the brochures collected in each hotel, two trends emerged. Responses to questions like, "What is the atmosphere in your hotel?" and "Is the atmosphere important for your hotel?" were studied. The comments were gathered by sending out open questionnaires. The brochures were collected in the reception areas of hotels in Geneva. The following points were noted : each hotel's brochure composed of photographs and text and the general manager's comments about the ambience of the hotel. A case study was made of famous urban hotels in Geneva, where the hotel industry is regarded as very important, to demonstrate what the ambience of a hotel actually means. But the expression "special ambieance of a hotel" is vague and one aim of this paper is to clarify its meaning. According to MacCannell (1987), tourists pursue feeling, style, and ambience, and Briton (1991) suggested that the special ambience of a hotel is an indispensable commodity for tourists. Some researchers argue that ambience is a key concept in tourism. Both wings of the building will have their own swimming pool, fitness room and changing area, and each pool will connect to a luxury spa with six individual treatment rooms.This paper examines the question of ambience in tourism. In addition to the lobbies on each side of the building, the property houses five restaurants – including a stylish yet low-key bar, an Indian restaurant, a Pan-Asian restaurant and a casual Italian trattoria.
Cultural references are underlined by an art collection that is comprised of works by contemporary Indian artists. Warm beiges and browns are accented by splashes of rich tones – such as indigo blue, saffron yellow and vibrant reds. HBA utilised an elegant and calm colour palette to suit the needs of the hotel’s clientele. “By looking to India’s rich culture and history we were able to create a space that is both organic to its location and in line with the standards of the global luxury traveller.” “Because the Kempinski Ambience is part of a mixed use space, we wanted to create a very strong and unifying feeling throughout the property,” says David T’Kint, senior designer at HBA. The graphic elements of the main exterior facade are incorporated within the interior features of the hotel to create a unifying thread throughout the space. Traditional patterns and customary Indian architectural details are spread throughout the property. Specialist luxury design firm, Hirsch Bedner Associates (HBA), has brought a fresh approach with contemporary transitional fashions accented with subtle touches of re-interpreted Indian elements. The hotel comprises 480 luxury guest rooms, five restaurants, two swimming pools, a luxury spa and fitness area. Located in the up-and-coming area of Shahdara, east of New Delhi, the Kempinski Ambience Hotel is the largest convention centre in Northern India.
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